Robert Michael Lorys

SVP Marketing & Client Development at MMR Research Associates, Inc.

Greater Atlanta Area

Market Research

MMR Research Associates, Inc. since Apr 2008
SVP Marketing & Client Development
Georgia Pacific LLC Mar 2006 - Oct 2007
Vice President, Integrated Marketing
Georgia Pacific LLC Mar 2005 - Mar 2006
Vice President,Towel & Napkin
Georgia Pacific LLC Jan 2001 - Mar 2005
VP Consumer Marketing
Georgia Pacific LLC Jan 1995 - Dec 2000
Director of Marketing

Adelphi University 1977 - 1979
MBA, Marketing Pace University-Pleasantville/Briarcliff Campus
BBA, Marketing

Market Research
Customer Insight
Segmentation
Growth Strategies
Marketing Strategy
Shopper Marketing

Golf, tennis, hunting, fishing, reading, spending as much time as possible with my family.

-"Top 100 Marketers"-Advertising Age magazine, June 2000 -Brawny Towels Academy Gold Effie award, 2007 -Do You Know a Brawny Man? 2003 PMA Reggie Awards-Super & Gold Reggies; American Graphic Design Award;Marketing Agencies Association Globe; Sabre Awards-Certificate of Excellence;Promo Magazine Pro Awards-2nd Place -Angels in Action-Bronze PMA Reggie Award, 2004; Marketing Association Silver globe award, 2003; Valassis Cause Marketing Gold,2003;Silver Trumpet Award,2003 -Brawny Man Makeover-International Association of Business Communications,Silver Flame Award, 2003

Roswell, GA

Market Research

Mmr Research Associates, Inc. Apr 1, 2008 - Sep 2019
Senior Vice President Marketing and Client Development
Georgia-Pacific Llc Mar 2006 - Oct 2007
Vice President, Integrated Marketing
Georgia-Pacific Llc Mar 2005 - Mar 2006
Vice President,Towel and Napkin
Georgia-Pacific Llc Jan 2001 - Mar 2005
Vice President Consumer Marketing
Georgia-Pacific Llc Jan 1995 - Dec 2000
Director of Marketing

Adelphi University 1977 - 1979
Master of Business Administration, Masters, Marketing Pace University - Pleasantville/Briarcliff Campus
Bachelors, Bachelor of Business Administration, Marketing

Market Research
Customer Insight
Segmentation
Growth Strategies
Marketing Strategy
Shopper Marketing
Brand Management
Integrated Marketing
Digital Marketing
Marketing
Strategic Partnerships
Marketing Research
P&L Management
Marketing Management
Consumer Behaviour
Public Relations
E Commerce
Consumer Insight
Sales Process
Direct Marketing
Strategy
Product Development
Leadership
Management
Analytics
Competitive Analysis
Brand Equity
Advertising
Brand Architecture
Advertising Research
Competitive Intelligence
Primary Research
Market Analysis
Consumer Marketing
Consumer Products
Multi Channel Marketing
Positioning
Go To Market Strategy
Product Innovation
Market Planning
Global Marketing
Brand Development
Product Marketing
Quantitative Research
Pricing Strategy

Boating
Reading
Golf
Tennis
Hunting
Fishing

Roswell, GA

John Cabot University 2018 - 2018
University of Georgia - Terry College of Business

Roswell, GA

Consumer Goods